Storytelling is central to everything we do. Humans have been telling stories around campfires and kitchen tables from time immemorial. Our kaupapa is to celebrate, support and showcase documentary which includes bringing new immersive worlds to New Zealand audiences for them to participate in and experience.
XR, or Extended Reality, is an umbrella term for VR (Virtual Reality), AR (Augmented Reality), Interactive and Immersive storytelling. In a way, it encompasses anything beyond the traditional on-screen format.
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